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Client Onboarding Information Template

Stop chasing new clients for assets, logins, and contact details — collect everything you need to start work in one shareable form.

A complete client onboarding information form covering company profile, primary contacts, project goals, brand assets, technical access, and signed agreement. Send the link the moment a deal closes, and your delivery team gets a full kickoff packet without 14 back-and-forth emails.

#client#onboarding#intake#agency#consulting#kickoff#new-business
No signup required
AI customizable
✓ Free forever plan✓ Embed on any website✓ GDPR compliant✓ No code required

Why use a client onboarding information?

The first two weeks with a new client decide how the next six months feel. If you spend that window emailing back and forth for logo files, billing contacts, and login credentials, the project starts behind schedule and the client starts wondering whether they picked the right partner. A structured client onboarding form fixes that. You send one link the day the contract is signed, the client fills it in once, and your team opens the project with company background, named stakeholders, goals, brand assets, and any access credentials already in hand. The account manager stops being a courier between Slack, email, and Google Drive. It also gives you a clean paper trail. Six months in, when someone asks "who approved this color palette" or "what did they originally say their KPI was," the answer is in the original intake — not buried in a thread no one can find.

What's included in this template

16 fields — customize any field or add new ones with AI.

Short textCompany name✱
URLCompany website
Short textPrimary contact name✱
EmailPrimary contact email✱
PhonePrimary contact phone
EmailBilling contact email
DropdownIndustry
Multiple choiceCompany size
Long textProject goals and success metrics✱
DateTarget launch date
Multiple choicePreferred communication channel
File uploadBrand assets (logo, fonts, style guide)
CheckboxesRequired tool access (CMS, analytics, ad accounts)
Long textAdditional notes or context
CheckboxesI confirm the information above is accurate✱
SignatureSignature✱

Need different fields?

Tell the AI what to change — "add a budget dropdown" or "remove phone number" — and it edits the form instantly. Every field type above can be added, removed, or relabeled through the chat interface.

Key features of this client onboarding information template

Everything you need to launch this form in minutes, share it with your team, and collect submissions reliably.

1

One link, full kickoff packet

Company info, contacts, goals, brand assets, and access credentials arrive together — no chasing files across three email threads.

2

File uploads for brand assets

Clients drop logos, style guides, and reference materials straight into the form. Your design team finds them in the submission, not in a forwarded Dropbox link.

3

Conditional sections

Show the technical-access questions only to clients who selected a build engagement. Skip the marketing-goals block for pure dev projects.

4

Sends straight to your CRM

Push each submission into HubSpot as a new deal record, or drop it into a Notion database your delivery team already lives in.

5

Signature + acknowledgement

A built-in signature field and confirmation checkbox give you a dated record that the client signed off on the onboarding details.

6

Mobile-friendly

Founders fill this in from their phone between meetings. The form works without an account, install, or PDF download.

Perfect for

Marketing agencies kicking off a retainer, consulting firms scoping a new engagement, software development shops collecting access credentials, accountants taking on a new business client, freelance designers gathering brand assets, customer success teams onboarding enterprise accounts, and law firms intaking new corporate clients.

How to use this template

1

Open the template

Click "Use this template free." Flexform loads the form instantly — no account needed to preview.

2

Customize with AI

Type what you want to change in the chat: fields to add or remove, rename labels, change field types, or rearrange pages.

3

Connect & publish

Link to HubSpot or Slack with one click, then embed on your site or share the link.

Ways to use this template

Agency kicking off a retainer

Send the form the same hour the MSA is signed. By the next morning, the account team has brand assets, contacts, goals, and analytics access — everything needed to run the first internal kickoff without waiting on the client.

Consultant scoping a new engagement

Use the form as a structured intake before the first paid call. You walk into the discovery meeting already knowing the company size, current tooling, and stated success metrics, which means the call goes deeper instead of covering background.

Dev shop collecting access credentials

A dedicated section for hosting logins, repo access, and staging URLs replaces the usual scattered Slack DMs. Engineers find everything they need on day one and the security trail lives in one submission.

Accountant taking on a new business client

Collect EIN, fiscal year, prior accountant contact, and bookkeeping software preferences in one go. The signed acknowledgement at the bottom covers your engagement-letter requirement for record-keeping.

Customer success onboarding an enterprise account

Push the submission into Notion as a new account page so the CSM, implementation engineer, and support lead all open the engagement looking at the same source of truth.

Workflow integrations

Connect this form to your existing tools with no middleware. Every submission triggers your workflow automatically.

HubSpotSlackNotionGoogle Sheets
⚡

Real-time sync

Data appears in your CRM or spreadsheet within 1–2 seconds of submission — no cron jobs, no delays.

🔀

Conditional routing

Route submissions to different Slack channels, HubSpot pipelines, or Airtable bases based on field values.

🔁

Two-way data flow

Pre-fill form fields with CRM data for returning visitors. Update existing records instead of creating duplicates.

Why choose Flexform?

Most onboarding forms either ask for too little (and your team is back in email within a day) or so much that the client abandons the form halfway through. FlexForm lets you tune the form to your actual delivery process — describe what you want changed in plain English ("add a section for technical stack" or "make the brand-color question conditional on the industry"), and the AI rewrites the form in seconds. No drag-drop fiddling. When a client submits, the data flows where your team already works. Push deals into HubSpot, fire a kickoff notification to the right Slack channel, and create a project page in Notion — all from the same submission, no Zapier middleman. For product companies, the Kotlin Multiplatform mobile SDK lets you embed the same intake form natively inside an Android or iOS app, so enterprise customers can onboard from the dashboard they already use. Share the link by email, paste it into your contract signing platform, or embed it on your "next steps" page. It works without a client account, install, or download — and the free plan covers most small agencies start to finish.
One link, share anywhere
Native iOS & Android SDK
Free forever plan

Frequently asked questions

How long should a client onboarding form be?

Aim for 10–18 questions, grouped into 3 or 4 logical sections. Anything shorter leaves your team chasing details later, and anything longer pushes the abandonment rate up. This template lands at 16 fields, which most agencies and consultancies treat as the sweet spot.

Can I add my own questions specific to my industry?

Yes. Open the form in the FlexForm editor and either drag in new fields or describe the change in plain English — "add a section for compliance requirements" or "ask about their current CRM." The AI rewrites the form in a few seconds.

Where does the submission go after the client fills it in?

You get an email notification with the full response, and the data is stored in your FlexForm dashboard. You can also pipe each submission into HubSpot as a new deal, post a summary to Slack, or write the row to a Google Sheet using the built-in integrations.

Can clients upload files like logos and brand guides?

The brand-assets field accepts file uploads directly — PDFs, PNGs, SVGs, ZIPs, whatever the client has. Files appear in the submission alongside the rest of the response, so your designers do not have to dig through email.

Is the signature field legally valid?

The signature field captures a typed or drawn signature along with a timestamp and submission ID, which is generally accepted as a binding e-signature for routine business onboarding. For high-stakes legal contracts, pair it with a dedicated e-signature platform.

Can I embed the form inside a mobile app?

Yes. FlexForm ships a Kotlin Multiplatform SDK that renders the same form natively on Android and iOS. Enterprise clients can complete onboarding inside your own app instead of leaving for a browser tab.

Do clients need to create an account to fill out the form?

No. You share a link, they open it in any browser, and submit. No login, no install, no PDF download. The form works from desktop, tablet, or phone.

Is there a cost to use this template?

The template and the underlying form builder are free on the forever-free plan, which covers most small agencies and solo consultants from kickoff onward. Paid plans add higher submission limits, advanced integrations, and team seats.

Related templates

Use this client onboarding information template free

Open the template, customize with AI, connect your tools, and publish — in under 5 minutes.

No signup required · Free forever plan